The inspiration behind my company is my mother Gina Love. During her battle with cancer we tried to eliminate as many chemicals as possible, one of that being what she put on her skin. I was not impressed with the soaps that were on the market but I didn’t know where to begin in making my own. My main focus was on my mother and trying to spend as much time with her as possible.

After my Mom’s passing, I still wanted to try and eliminate as many chemicals that we used in our skincare products, so I started researching natural, vegan ingredients to create the perfect soaps.

I was also motivated because my youngest daughter suffers from eczema and it seemed like every soap and cream that I used was only a temporary solution or made her eczema flare up even more.